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Information Week has an article up that talks about an outcry from the RSS community at large - apparently there’s a segment that would prefer if Microsoft and Google would back off this technology.

However, like the author of this article, I’m more inclined to be happy that they have jumped into the game - they have the potential to make RSS simple for Joe Consumer, which will really expand the use of RSS as a way to keep visitors returning to your site, as well as to capture new people in areas of the web you may not have otherwise pentrated.

Quote == > “Proponents can talk all they want about the benefits and value of RSS, yet the technology to many, many Web users remains mysterious and dense (and that’s why I felt the need to define it above); subscription pages have to spell out in excruciating detail what RSS is, how it works, how to subscribe, and so on. One of the reasons RSS isn’t used more widely — an assertion based on the clicks we get from RSS feeds — is that it’s currently too difficult to figure out and too difficult to use”

Tags: rss feeds :: RSS :: Microsoft :: Google

Resources :InformationWeek Weblog: Microsoft, Google Ruffle Some RSS Feathers :: Free eCourse on using RSS to draw additional traffic.

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